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Creative strategy in advertising / Jewler, A. Jerome / Thomson/Wadsworth - 2005
Title : Creative strategy in advertising Material Type: printed text Authors: Jewler, A. Jerome, Author ; Drewniany, Bonnie L., Associated Name Edition statement: 8th ed. Publisher: Thomson/Wadsworth Publication Date: 2005 Series: Wadsworth series in mass communication and journalism Pagination: xvi, 336 p. Layout: ill., pbk. Size: 26 cm. ISBN (or other code): 053462510X Price: 150 Baht Languages : English (eng) Descriptors: [LCSH]Advertising copy
[LCSH]Advertising layout and typographyCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17108 Creative strategy in advertising [printed text] / Jewler, A. Jerome, Author ; Drewniany, Bonnie L., Associated Name . - 8th ed. . - , 2005 . - xvi, 336 p. : ill., pbk. ; 26 cm.. - (Wadsworth series in mass communication and journalism) .
ISBN : 053462510X : 150 Baht
Languages : English (eng)
Descriptors: [LCSH]Advertising copy
[LCSH]Advertising layout and typographyCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17108 Hold
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Barcode Call number Media type Location Section Status 32002000274959 HF5825 J596 2005 Book Main Library General Shelf Available How to understand and use design and layout / Dabner, David / How Design Books - 2003
Title : How to understand and use design and layout Material Type: printed text Authors: Dabner, David, Author ; Swann, Alan (1946-), Associated Name Edition statement: 2nd ed. Publisher: How Design Books Publication Date: 2003 Pagination: 128 Layout: ill. (chiefly col.), pbk. Size: 23 cm. ISBN (or other code): 9781581804355 Price: 995 Baht General note: "A Quarto book."-- t.p. verso.,"based on the best-selling edition by Alan Swann",Includes index. Languages : English (eng) Descriptors: [LCSH]Advertising layout and typography
[LCSH]Graphic design (Typography)
[LCSH]Layout (Printing)
[LCSH]NewslettersCurricular : BSMT Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6780 How to understand and use design and layout [printed text] / Dabner, David, Author ; Swann, Alan (1946-), Associated Name . - 2nd ed. . - Cincinnati, Ohio : How Design Books, 2003 . - 128 : ill. (chiefly col.), pbk. ; 23 cm.
ISBN : 9781581804355 : 995 Baht
"A Quarto book."-- t.p. verso.,"based on the best-selling edition by Alan Swann",Includes index.
Languages : English (eng)
Descriptors: [LCSH]Advertising layout and typography
[LCSH]Graphic design (Typography)
[LCSH]Layout (Printing)
[LCSH]NewslettersCurricular : BSMT Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6780 Hold
Place a hold on this item
Copies
Barcode Call number Media type Location Section Status 32002000112522 HF5825 D33 2003 Book Main Library General Shelf Available