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Customer relationship management / Storbacka, Kaj / McGraw-Hill - 2001

Public ISBD No review available on this record. Title : Customer relationship management : creating competitive advantage through win-win relationship strategies Material Type: printed text Authors: Storbacka, Kaj, Author ; Lehtinen, Jarmo, Associated Name Publisher: McGraw-Hill Publication Date: 2001 Pagination: x, 160 p. Layout: ill., cloth Size: 25 cm. ISBN (or other code): 9780071188616 Price: 1100 Baht Languages : English (eng) Descriptors: [LCSH]Competition [LCSH]Customer relations -- Management [LCSH]Customer services -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=879 Customer relationship management : creating competitive advantage through win-win relationship strategies [printed text] / Storbacka, Kaj, Author ; Lehtinen, Jarmo, Associated Name . - Singapore, Boston : McGraw-Hill, 2001 . - x, 160 p. : ill., cloth ; 25 cm. ISBN : 9780071188616 : 1100 Baht Languages : English (eng) Descriptors: [LCSH]Competition [LCSH]Customer relations -- Management [LCSH]Customer services -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=879

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Barcode	Call number	Media type	Location	Section	Status
32002000018729	HF5415.5 S78 2001 c.1	Book	Graduate Library	General Shelf	Available
32002000018737	HF5415.5 S78 2001 c.2	Book	Main Library	General Shelf	Available
32002000232247	HF5415.5 S78 2001 c.3	Book	Main Library	General Shelf	Available